Indiana University
Through hands on coursework and collaborative assignments, I completed academic projects that integrated both marketing and public relations principles. These projects involved research, strategic messaging, and audience-focused communication across multiple channels. Below are the final deliverables I created or contributed to, ensuring each met course requirements and deadlines. I accomplished through strong organization, collaboration and attention to detail.
PopCorners 2026 Media Plan
In my Marketing class for the Kelley School of business, we were tasked with creating a 2026 media plan for our client PopCorners. We were given the business challenge and spent the semester gathering data and creating a strategy to achieve the goals.
Patagonia Display Ad
I was tasked with creating a display advertisement for Patagonia using Adobe Photoshop. Throughout the process, I focused on maintaining strong brand consistency while applying design principles such as visual hierarchy, balance, and typography to create a clear and engaging final design.
Indiana Daily Student
Through working with the Indiana Daily Student (IDS) I was able to create and publish opinion columns tailored to the students of Indiana University.
McDonald's Halloween Radio Ad
My Public Relations Writing class was given a prompt to create a Halloween radio ad. I chose to create a McDonald's ad that ties their branding with their competitiveness against Bruner King.
