Indiana University
Through hands on coursework and collaborative assignments, I completed academic projects that integrated both marketing and public relations principles. These projects involved research, strategic messaging, and audience-focused communication across multiple channels. Below are the final deliverables I created or contributed to, ensuring each met course requirements and deadlines. I accomplished through strong organization, collaboration and attention to detail.
PopCorners 2026 Media Plan
In my marketing class for the Kelley School of business, we were tasked with creating a 2026 media plan for our client PopCorners. We were given the business challenge and spent the semester gathering data and creating a strategy to achieve the goals.
Letter of Recommendation
Monroe County Public Library 2026 Campaign
In my PR Campaigns class, we worked with Monroe County Public Library as our client, and I led the strategy and tactics focused on engaging Indiana University students and reaching a new audience.
Letter of Recommendation
Che Chori Grand Reopening Campaign
In my Retail Marketing course, my team partnered with Che Chori to create a grand reopening plan for their new restaurant, with my role centered on earned media, SEO, and paid media efforts.
Indiana Daily Student
I was an opinion columnist for the Indiana Daily Student (IDS) where we weekly pitch columns tailored to the residents of IU and surrounding community.
